BlueMap: Flash & HTML Website Design

BlueMap Design is an established NYC-based studio well known for their innovative redesign of Kodak's line of cameras, their structural packaging expertise and attention to product detail. Their previous site was built in Flash using a method that was extremely difficult for them to update.

BlueMap approached us to create a new presence built upon lessons learned from their last version. We addressed their needs with a complete overhaul that employed a slick, hybrid combination of Flash and HTML. They asked us to:

• Redesign their site with their existing branding as a foundation;
• Make the site easy to update;
• Open up the site architecture by allowing users to link to individual pages and use their browser's "Back" button;
• Use Flash in a subtle way, and only to enhance the feeling of elegance while simultaneously maintaining their ability to update the site on their own.

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